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Drooly

Confectionery launch: Motion graphics · Vox pops

The work

Drooly launched into UK confectionery as a challenger: chocolate cakes, playful, loud.

My part was small and specific: a set of animations for the launch, and two street interview films asking people what they'd do for a Drooly, product in hand, no script, whatever reaction came back.

The strategy and the bigger 3D stunts were the wider team's.

Animations · 2

Drooly launch animation Drooly launch animation

Street interviews · 2

Street interview

Street interview, second cut

Animated launch graphic: a Drooly cake held up in front of a London bus
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